The Boys & Girls Clubs of America service mark is composed of two elements: the hands symbol and the logotype. Together they become our “signature” or logo. Individual Clubs use a modified version of the service mark to provide local identification.
The interlocking hands symbol is a graphic representation of the guiding hand that Boys & Girls Clubs extend to our youth. Its strong, distinctive, bright blue design enables quick identification.
The logotype is a customized typeface created exclusively for Boys & Girls Clubs. Therefore, it must always be reproduced from the artwork supplied by this web site.
The relationship of the hands symbol to the logotype is called the lockup. There are two basic configurations — horizontal and vertical — plus localized versions to accommodate Club names and local identification. These configurations are the only ones approved for use.
